Richard Michael
DeanoHarmoSt Kilda Saints supporters - Do you fit the stereotype?
July 4th 2007 00:58
Category: No Category
Some interesting research came out recently from Roy Morgan, surveying attitudes of various AFL clubs' supporters and comparing them to the overall average of AFL supporters. In this way, they were able to form a snap-shot of attitudes from supporters of each AFL club.
Here's what the survey found about St Kilda Saints supporters:
When compared to all AFL supporters, St Kilda Saints supporters are:
• 54% more likely to have made a purchase from Autobarn in the last four weeks;
• 52% more likely to agree that “The food I eat is all, or almost all, vegetarian”;
• 50% more likely to have made a purchase from Clint’s Crazy Bargains in the last four weeks;
• 31% more likely to agree that “I usually notice the advertisements on shopping trolleys when I go grocery shopping”;
• 16% more likely to agree that “People often compliment me on my cooking”;
• 14% more likely to agree that “I always think of the number of calories in the food I’m eating”;
• 12% more likely to agree that “I find TV advertising interesting”;
• 30% less likely to agree that “I’d consider doing some of my grocery shopping on the Internet in the next 12 months”;
• 25% less likely to agree that “Imported beer is a waste of money”;
• 21% less likely to agree that “I often enter competitions which are on packets or labels on products”;
• 17% less likely to agree that “I often enter competitions run by newspapers, magazines or radio stations”;
If you barrack for the Saints or you know someone who does, how accurate do you think this is?
When compared to all AFL supporters, St Kilda Saints supporters are:
• 54% more likely to have made a purchase from Autobarn in the last four weeks;
• 52% more likely to agree that “The food I eat is all, or almost all, vegetarian”;
• 50% more likely to have made a purchase from Clint’s Crazy Bargains in the last four weeks;
• 31% more likely to agree that “I usually notice the advertisements on shopping trolleys when I go grocery shopping”;
• 16% more likely to agree that “People often compliment me on my cooking”;
• 14% more likely to agree that “I always think of the number of calories in the food I’m eating”;
• 12% more likely to agree that “I find TV advertising interesting”;
• 30% less likely to agree that “I’d consider doing some of my grocery shopping on the Internet in the next 12 months”;
• 25% less likely to agree that “Imported beer is a waste of money”;
• 21% less likely to agree that “I often enter competitions which are on packets or labels on products”;
• 17% less likely to agree that “I often enter competitions run by newspapers, magazines or radio stations”;
If you barrack for the Saints or you know someone who does, how accurate do you think this is?
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